In this episode of Refrigerant365, I had the pleasure of speaking with Ashley Lynds, Director of Education and Brand Management at Refrigeration Technologies.
We discussed how she pioneered HVAC social media marketing on the manufacturing side, her work educating technicians on chemical safety, and why the industry needs to do more to attract new talent.
We also touched on the evolving role of digital content in B2B sales, the importance of community in HVAC, and what to expect from events like the HVAC Tactical ™️ Awards by Ben Poole in 2026.
🎧 Listen now on Apple Podcasts, Spotify, or wherever you get your podcasts.